Sustained marketing campaigns increase sales and revenue, and cold calls are an integral part of that. However, it is not just cold calls that work. In fact, even cold emails work well in converting potential customers to customers. In fact, there...
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Spam-test : Why do it before you begin your email campaign
So before I begin to say why do the Spam-test before your email campaign there are some important things that anyone should consider. To run a successful email outreach campaign, you need to send the right content (emails and follow-ups) to the...
Cold Email Clichés, or What Your Prospects Have Seen Too Many Times to Care!!
“The goal is not to sell, but to get a response showing an interest “ Cold Emailing is a technique you are likely to use on a daily basis if you are into sales and marketing. You need to give your prospects a clear view on the...